KwaZulu-Natal, is currently exhibiting at this year’s International Tourismus Börse (ITB Berlin), in Germany which takes place from today March 7 to 9 March 2023, as it goes all out to grow it German speaking markets to the province which has it all.
ITB Berlin is a premier travel trade show which gathers together the who’s who of the travel industry and is attended by over 180 countries, 10 000 exhibitors and attracts over 50 000 visitors.
The German speaking market is a major tourist source market for South Africa and KwaZulu-Natal (KZN). It is the third biggest international traveller source market for South Africa and the second biggest international market for KZN after the UK. KwaZulu-Natal attracted 14 418 German visitors in 2022 who spent R232 million in the province.
“TKZN is making every effort to regain and rebuild the province’s international tourism market, decimated by the COVID-19 pandemic. To this end we have been engaging with top operators from various European countries to lock deals that will bring international tourists to the province to popular tourist destinations such as the Drakensberg, Isimangaliso Wetland Park, Hluhluwe-iMfolozi Game Park. Mkuze Game Reserve and the many other game parks in Northern KZN. We are also engaging with international media as they help us to get the message out there,” said Pinky Radebe TKZN Senior PR and Communications Manager.
International tourism is important if we are to rebuild the KZN tourism sector and the province’s economy because international tourists tend to stay longer and spend more than domestic tourists. Last year (2022) 554 156 international travellers visited KZN, they stayed on average 11 nights each and generated income for the year of 4,2bn.
“International travel exhibitions are an important part of international tourism marketing. They enable tourism destinations to engage directly with international buyers and tour operators who are responsible for bringing tourists to each destination. The show is attended by thousands of international buyers, and for us to position KZN as a global player, it is important that we are where key decisions are made.
“TKZN will use this platform to establish new contacts, meet with key partners within this market, negotiate new destination listings, showcase new products and developments and source new joint marketing opportunities.
“Relationships are critical in the tourism sector, and it is important to stay on top of our game keep constantly engage with partners on new developments and changes that are taking place in the province. For instance, we now have a regional flight to Mkuze airport which makes it much easier for international visitors, landing in Johannesburg, to fly directly to their safari destination in northern KZN,” said Radebe.
TKZN will also use this as an opportunity to identify potential hosted buyers to be part of the pre- and post-event educational programmes in the province prior to this year’s Africa Travel Indaba which will take place at the Durban ICC from 9 to 11 May.
This past weekend two historic Hilton Schools meet each other on the cricket field. Laddsworth celebrating its 120th birthday, and Cowan House its 75th. To celebrate the fixture, a pre-match ceremony was held, with the two 1st XI captains and vice-captains exchanging engraved bats and 1st team caps. Tea time saw the two headmasters, Mr. Braans and Mr. Lambooy, share some words and cut the special Laddsworth 120 and Cowan House 75th cakes, made by Hilton Quarry SPAR, and were enjoyed by all the teams. Overall a great day of cricket to celebrate two great Hilton Schools.


Food security has been a global concern for some time now, with about a tenth of the world's population suffering from acute hunger. The figures, and the footage that flash across our screens, is heart wrenching but lurking behind them lies another closely related threat – that of water insecurity.

Treverton College school boys youngest to compete and take the win in their category at the Expedition Africa-Mnweni-Drakensburg 120 km Adventure Race
The KwaZulu-Natal Convention Bureau (KZNCB) and Tourism KwaZulu-Natal (TKZN) are going all out to promote and position KwaZulu-Natal as a leading meeting and conferences destination at Meetings Africa 2023 which runs from today, Monday 27 February 2023 to 1 March 2023 at the Sandton Convention Centre.



World junior champion Pieter Coetzé (Pictured here) showed his speedwork is well on track by recording an A qualifying time for the Swimming World Championships in the 50m backstroke on the final day of action at the Grand Prix meet in Durban on Sunday.
Double Commonwealth Games champion Lara van Niekerk (Pictured here) wasted no time in getting a World Championship and Olympic qualifying mark in the bag at the second Grand Prix meet of the year in Durban.


It’s no secret that aging is inevitable but most of us want to try and put it off for as long as possible. The market is flooded with pills, creams and new technologies that claim to be the fountain of youth but most of these lotions and potions seem to be just cheap marketing gimmicks, endorsed by celebrities wanting to make a quick buck.


